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Website
Targets Spring Breakers To Costa
Rica
The
costaricasprinkbreak.com website
launches of “Spring Break Costa
Rica 2007,” entering Costa Rica
into the Spring Break travel
market, a segment of the travel
industry it has largely ignored
in the past.
Targeting U.S. and Canadian
College students, using an
interactive website, features
photos, stories and videos,
hoping that Costa Rica becomes a
top 10 spring break destination
by 2008, taking on well
established rivals Mexico, Texas
and Florida.
Featuring, sandy palm tree lined
beaches, a lively party scene,
sunny warm weather, and its
close proximity to most U.S.
airline hubs (Costa Rica is only
a 2 ˝ hour flight from Miami),
spending Spring Break in Costa
Rica would seem a logical
choice, for U.S. and Canadian
University students.
Asked why College and University
students haven’t chosen Costa
Rica for their spring breaks,
instead opting for Mexico or
locations in the U.S. such as
Florida and Texas:
“Costa Rica has always been
popular, with U.S. and Canadian
College students, who mainly
traveled to Costa Rica during
the summer months. However,
until “Spring Break Costa Rica”
was launched, Costa Rica did not
actively promote itself as a
spring break alternative,”
explains Ramsay Mameesh -
spokesperson for “Spring Break
Costa Rica.”
Costa Rica has an incredible
beach and party scene, just like
every other major spring break
destination, but “Spring Break
Costa Rica” includes nature and
environmental activities not
found in Texas, Florida, and at
most locations in Mexico. Manuel
Antonio Costa Rica, famous for
its National Park, wildlife and
stunning beaches, was chosen to
host the first “Spring Break
Costa Rica.”
“We believe that once U.S. and
Canadian college students
experience Costa Rica spring
break, word will spread on
campuses, and Costa Rica will
become a permanent spring break
destination. Also, it wouldn’t
hurt if Paris Hilton happens to
show up in Costa Rica,” added
Ramsay Mameesh.
“Spring Break Costa Rica” offers
U.S. and Canadian student
packages starting at just $295
per person per week.
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