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VENEZUELA:
Petrodollars for Local Film
Industry
Humberto
Márquez
CARACAS, (IPS) - The film
industry in Latin America,
plagued by endemic poverty, has
found an oasis in Venezuela,
where the film institute plans
to distribute us$3.7 million
dollars to 26 filmmakers this
year.
"Up to 98 percent of the movies
we see in Venezuela are from the
United States. We see and
recognise ourselves on a street
in Los Angeles, and not on the
streets of San Juan de Los
Morros or Mérida (cities in
central and southwestern
Venezuela), where we really
live," Luis Girón, the president
of the governmental but
independent film institute (the
Centro Nacional Autónomo de
Cinematografía - CNAC) told IPS.
The projects selected to receive
CNAC funds were two
feature-length films, two others
that needed financing to make
their completion possible, two
opera primas, eight
documentaries, eight short
fiction films, and two short
documentaries, one of which is a
co-production with Cuba.
The beneficiaries were selected
from a total of 157 projects by
CNAC commissions in which the
filmmakers union participated.
"We don't lay out guidelines for
a certain kind of film to be
produced, we don't push a
specific bias; we just want to
be shown as we are," said Girón.
"Last year, 11 Venezuelan films
premiered in commercial
cinemas," said the official,
"and at one point, there were as
many as four nationally-produced
films showing in local theatres.
That is unprecedented."
One of the films, "Francisco de
Miranda" by Diego Rísquez,
opened in August in 35 of the
country's 400 movie theatres and
surpassed Hollywood blockbuster
Superman Returns as the biggest
box office hit. Francisco de
Miranda (1750-1816) was a
Venezuelan revolutionary
considered a forerunner of Latin
America's independence heroes.
In Venezuela, "it's difficult
and costly to make films, due to
a number of factors, ranging
from a lack of funding to the
ever-insufficient support from
the private sector and the
state," Girón, organiser of the
Festival of Venezuelan Film held
in Mérida, told IPS. The 2006
version of the festival
presented just 25 feature-length
films produced in the last eight
years.
"There are films made several
years ago that have not even
been screened yet," said Girón.
"But we are trying to move
forward in terms of legislation,
marketing, production and
financing."
The "Villa del Cine", built last
year 30 km east of Caracas, will
open this year, offering
soundproof studies fully
equipped with lighting, audio
and video equipment, and
facilities for casting,
wardrobe, and post-production,
with preferential conditions for
local film, video and TV
producers.
The 2,400-square metre complex
has cost 13 million dollars so
far, and the government plans to
earmark another 11 million
dollars to bring it up to fully
functioning condition.
Meanwhile, Amazonia Films,
Venezuela's state distribution
company, opened last year, and
has acquired films from Latin
America, Europe and Asia.
On average, "just 20 cinemas in
Venezuela show our productions
beyond the one week a year that
they are obliged to do so by
law," said Girón. "What would be
ideal would be for at least one
screen in each big shopping
centre or mall, where the major
cinema chains are concentrated,
to be dedicated to alternative,
non-Hollywood fare," he added.
The board of directors of the
CNAC decided to shorten
production times, "and our new
working rules set an 11-month
timeframe for the production
process, with the hope that if a
filmmaker begins to shoot in
January, we could be screening
the film by December," said
Girón.
In previous years,
feature-length films have taken
an average of 41 months to
produce in Venezuela. "There is
a great distance separating the
conception of the project from
the spectator, which is
discouraging to filmmakers," he
said.
For people who work in
filmmaking in Venezuela, it is a
source of income for only two,
three or four months a year,
while the rest of the time they
work in advertising or other
areas. "The local industry will
never develop this way,"
complained Girón.
"Large-scale audiovisual
production by independent groups
has not yet started in this
country, but there are hopes
that it will, and a cushion of
support is being created for the
emergence of a new generation of
filmmakers," said
documentary-maker Ángel
Palacios.
Swedish-Venezuelan filmmaker
Solveig Hoogesteijn, who in 1987
set a local box office record
for her crime film "Macu", and
last year had another hit, "Maroa",
a story based on music and love,
stressed to IPS that "you cannot
make a living through filmmaking
in Venezuela, not even if you
have a big hit."
She cited the example of the
award-winning Elia Schneider,
who won 15 prizes in 2000 for
her film "Huelepega" (Glue
Sniffer), which made 1.6 million
dollars in box office earnings
but ultimately left her with a
profit of less than 40,000
dollars.
Girón said the aim was to
produce a wide range of
productions, from short films
targeting young audiences to
co-productions in association
with film industries and
marketing networks in the rest
of Latin America, particularly
the Mercosur (Southern Common
Market) trade bloc, whose
founding members -- Argentina,
Brazil, Paraguay and Uruguay --
accepted Venezuela as a fifth
full member a year ago. (
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