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BUSINESS
- Monday 17
January 2005
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Arizona chip, IT work
outsourced to Costa Rica
By Adam Kress
The Business Journal of Phoenix
Arizona firms are following the
national trend of outsourcing
manufacturing, information
technology and back-office jobs
overseas -- just not as far
overseas as some might think.
Costa Rica, about twice the size
of Maricopa County in square
miles, is a growing destination
for companies looking to improve
efficiency and cut costs by
moving operations out of the
United States and into areas
where wages are dramatically
lower.
The Central American country,
with ports on the Atlantic and
Pacific oceans, a
business-friendly government,
favorable time zone and
well-educated English-speaking
work force, is the new "in"
location for "near-shoring."
As U.S. executives tire of long
flights back and forth from
India or China along with
language barriers, Costa Rica
and a few other nearby countries
have grown more attractive over
the past few years.
A number of Arizona companies or
firms that operate in the state,
including Intel Corp., Motorola
Inc., Microchip Technology and
other smaller firms, currently
have low-cost work being done
for them in Costa Rica.
A handful of Arizona firms have
recognized the popularity of
Costa Rica and, in part, built
their businesses around helping
companies do business there.
Phoenix-based Intertec
Consulting, an IT consulting
firm, opened a San Jose, Costa
Rica, facility about two years
ago and has 10 high-level
software developers employed
there.
George Teunissen, senior
business development manager for
Intertec, said that number could
grow to 30 or 40 in the next 12
to 18 months.
The company mostly does
Web-based application
development in Costa Rica and
specializes in taking smaller
jobs from larger firms and
blending people working for the
client company with those in
Costa Rica on projects.
Teunissen said work done in
Costa Rica generally costs less
than half of what it would cost
in America. Wages in India, he
said, are lower, but Costa
Rica's advantages outweigh the
slightly higher costs.
"It makes sense for companies in
the Southwest," he said. "I
think outsourcing from Arizona
to Costa Rica will continue to
grow. India is still growing,
but they also are pricing
themselves out of the market.
Wages are growing very quickly
as the quality of life improves
there."
While Intertec does mainly IT
work in Costa Rica, AeTec,
another local firm, does
technology manufacturing in a
25,000-square-foot facility
there.
AeTec founder and Chief
Executive Dan Stuber said the
company was forced to move some
of its business offshore in 1998
because client companies,
including Intel, had to cut
costs by more than AeTec could
by manufacturing in the United
States.
Stuber said the company didn't
initially look at Costa Rica,
but when it discovered the
country's advantages, the
decision was easy to make.
"Shipping to both Europe and
Asia is easy because of ports on
both coasts, and the population
has a very high literacy rate,"
he said. "The people are very
loyal and hard-working, and they
are excited to work in
high-tech."
AeTec employs more than 100
Costa Ricans at its facility
there, and Stuber said that
number could triple over the
next year. The Costa Rica
operation has been so popular,
he said, it's causing company
growth at AeTec's other location
in Tempe.
"We get companies started with
design and prototype work here
and then do the manufacturing in
Costa Rica," he said. "It's
creating more jobs for
professionals here in Tempe
(where about 30 people work for
the firm). "
Manufacturing and outsourcing
experts agree that Costa Rica
and the idea of "near-shoring"
in places such as Costa Rica,
Mexico and Canada will increase
in popularity.
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"India and Costa Rica are
the hottest spots now," said
Joanne Rainey, owner of
Southwest Outsource
Purchasing LLC, "China is
getting a little saturated."
Rainey used to work for a
few major defense firms with
a local presence, and her
job was to determine where
to outsource business. Her
desire to help U.S. firms
keep jobs in the country led
her to start her business
that helps companies improve
their manufacturing
processes and keep costs
low.
Frank Casale, chief
executive of the New
York-based Outsourcing
Institute, agreed that
"near-shoring is the hot new
thing."
The founder of the institute
-- a professional
association dedicated solely
to outsourcing -- said Costa
Rica is becoming more
popular because high-profile
companies such as Intel and
Procter & Gamble have
outsourced work there.
"Awareness is increasing,"
Casale said. "Also, large
corporations that have
operations in India and
China also want to diversify
by doing work in Costa
Rica."
Casale mentioned Mexico,
Brazil and Canada are other
growing areas for
near-shoring.
The trend of moving
technology work overseas
doesn't seem to be slowing
any time soon, but where it
moves could be an
increasingly important
decision for businesses. As
of now, Costa Rica is a top
choice and only growing in
popularity.
"Ten years ago, it was
virtually unknown and a
scary place," AeTec's Stuber
said. "It's totally
different today."
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